Introduction to Marketing for Administrative Managers
This one day training course is a Unit of the IQ/IAM Level 3 Award in Professional PA & Administration Skills
This Unit is for PAs, Administrative Managers and others who need to develop an understanding of the marketing function within a business. The content covers the primary terms and concepts of marketing and focuses on how the Executive Office and wider business both support the marketing strategy and are in turn supported by it.
At the end of this course you will be able to:
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