| Welcome to Issue 178 of 🍏Lunch N Learn with Lindsay🍏 where you’ll find me giggling after I joined a new client meeting looking like this. I’m loving my new cardigan (one of my Vinted bargains!) however as soon as I appeared on my Zoom screen, I realised I looked like a barcode! It got me to thinking about what info would come up on a scan of me as a barcode, in effect my “personal brand”. I hope my actions, behaviours and the impression I make on people would result in the info saying “Professional, friendly and supportive. Great at creating rapport. Works with integrity and empathy”. Here’s a fantastic article about personal branding from Mindtools which I’m sure will get you thinking today about your own barcode information! |





